Marketing Skills is a loadable agent-skill library for conversion optimization, copywriting, SEO, analytics, and growth engineering. The site is marketing-skills.com. The GitHub repo coreyhaines31/marketingskills is MIT, created 2026-01-15, JavaScript. On 2026-09-07 GitHub listed about 47,520 stars and 7,388 forks. Homepage copy says 50 skills and install via npx skills add coreyhaines31/marketingskills for Claude Code, Codex, and Cursor. Built by Corey Haines. This is a SKILL.md pack, not a YouMind marketplace Skill.
Compare Claude SEO if you wanted a dedicated SEO audit orchestrator, OpenSEO if you needed live keyword and backlink data, or Claude Skills if you still needed how skills load.
Key Features
- 50 skills: Site groups include ai-seo, seo-audit, programmatic-seo, schema, site-architecture, content-strategy, and directory-submissions, plus CRO, ads, lifecycle, growth, strategy, and research.
- Shared product context: README says
product-marketingis the foundation. Other skills read it first for product, audience, and positioning. - Cross-agent install: Works with Claude Code, OpenAI Codex, Cursor, Windsurf, and any agent that supports the Agent Skills spec.
- Tool registry with disclosed partners: README lists Converly and Ploy as verified partners that fund the library. Partner rules live in
tools/PARTNERS.md. Core skill recommendations are supposed to stay independent of that block. - Release cadence: Homepage pointed at v2.11.1 on 2026-09-07, including an ai-seo reference update.
Limitation: fifty skills is a lot of context. Loading the whole pack without a marketing brief still produces generic copy. Partner tools are disclosed, not secret, but they are still paid products sitting next to free skills.
Use Cases
- Technical marketers and founders who already run Claude Code or Cursor and want CRO, SEO, and ads workflows in the repo.
- Indie builders shipping landing pages who want
product-marketingas a single source of positioning. - Agencies that will keep the MIT skills and buy implementation from Conversion Factory or Magister only if they want it done for them.
Pricing
GitHub and marketing-skills.com on 2026-09-07.
| Piece | Price | Notes from first-party pages |
|---|---|---|
| marketingskills | $0 | MIT. About 47,520 stars. 50 skills. |
| Host agent | Confirm that product | Claude Code, Codex, Cursor, Windsurf, or any skills loader. |
| Done-for-you | Agency pricing, not in the repo | Site links Magister and Conversion Factory as paid services. |
Getting Started
- Open github.com/coreyhaines31/marketingskills or marketing-skills.com/skills.
- Install with
npx skills add coreyhaines31/marketingskills. - Fill
product-marketingbefore you ask for ads or SEO output. - Confirm Claude SEO if the job is a site audit, not copy.
First-party resource: Marketing Skills README.
Frequently Asked Questions
Is this the same as Claude SEO?
No. Marketing Skills is a 50-skill marketing library. Claude SEO is an SEO audit toolkit with /seo audit.
Does it include live Ahrefs data?
Not by itself. Pair it with OpenSEO or another data MCP if you need volumes and backlinks.
Are partner tools required?
No. README says the library is free. Partners fund maintenance and are listed separately.
Alternatives
- Claude SEO: Terminal SEO audits and GEO checks.
- OpenSEO: Hosted or self-hosted SEO data plus MCP.
- Humanizer: Rewrite AI tells in the copy these skills draft.
- Claude Skills: Loader docs.
Tips
- Quote 47,520 stars, MIT, 50 skills, and
npx skills add coreyhaines31/marketingskillsfrom pages checked 2026-09-07. - Do not skip
product-marketing. - Treat partner CTAs as optional vendors, not as ranking proof.
Conclusion
Marketing Skills is the high-star MIT pack when you want Claude Code to run CRO, SEO, and growth playbooks from one install. Start at marketing-skills.com, then decide whether Claude SEO or OpenSEO already covers the audit or the data.
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